Social Media Specialist

Coordinates and implements marketing communication projects with responsibilities that include public relations, special events management, advertising, and creating brand awareness. Organizes the preparation of proposals and presentations using marketing resource materials such as brochures, data, slides, photographs, videos and reports. Prepare status reports on marketing efforts.

Primary Resp

onsibilities:

• Create and manage social media content for Fabian Business Consulting Group and Fabian Leadership Technology Group, i.e. Twitter, Facebook and Instagram.

• Develop and maintain weekly original content for online blog.

• Create, deliver, edit, and optimize marketing materials.

• Ensure that messages are supportive of and consistent with marketing strategies.

• Supervise social media outreach.

• Create and deliver content via LinkedIn (FLR), Youtube (FLTG), email, or direct mail.

• Coordinate and deliver email campaigns.

• Mass-mail materials.

• Create brochures.

• Provide support to operations department.

• Coordinate flow of information and communication and disseminate it according to plan/strategy.

• Work with FTLA Director and business units to determine event budget and manage expenses to that budget.

• Promote products and services through public relations initiatives.

• Develop marketing communications campaigns.

• Create forward thinking leadership materials.

• Identify, develop and execute communications strategy for key media contacts and customer references.

• Develop fresh story ideas.

• Conduct extensive media outreach.

• Create and manage video content.

Requirements:

• Bachelor's degree in communication, marketing preferred.

• 0-2 years of experience in the field or in a related area.

• Familiar with standard concepts, practices, and procedures within a particular field.

• Relies on limited experience and judgment to plan and accomplish goals.

• Performs a variety of tasks as requested by FLR Leadership.